
New Woven Fabric Program for 2007
DATE: April 2007
Marketing/Design/Trend Info
Stacy Senior Allan 800 223 0704 x 111
Molly McDermott 800-223-0704 x134
Press Mailing Contact
Debra Fedasiuk 480-694-7597
Newark, NJ – While Thibaut continues to maintain strong wallpaper growth and add fresh, new collections, the company is breaking new ground in fabrics in 2007 with the introduction of a new Woven Fabric Program. The first in this series is the company’s “Tea House” Woven Fabric Book, complementing the new “Tea House” Wallpaper and Printed Fabric Collections. The woven fabrics are exclusive designs, created in-house by the Thibaut design studio. They come in durable rayon/cotton blends and in a variety of dramatic patterns, small prints, and simple solid and tonal textures to complement any room. Varying weave techniques from polished to textured to contemporary matelasse fabrics are all available.
Thibaut will introduce several additional themed collections like Tea House later this year, each with coordinating wallpaper, fabrics, and woven upholstery fabrics. Plans are also underway to introduce a basic “tools of the trade” collection offering solids with a wide range of color options.
According to Stacy Senior, Thibaut Marketing Director, the enhanced fabric program aims to make the job of designers easier. “We are offering Thibaut’s signature color palette in a wide, comprehensive range of product categories,” she points out. Thibaut will continue its reputation of keeping products in good stock and offering quick shipping backed by superior customer service. New fabric lines will be promoted through a handy “Search” mechanism on the company’s web site, and through advertising in consumer magazines like House Beautiful, Veranda, and Southern Accents. Call 800-223-0704 for more information.
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Founded in 1886, Thibaut is the oldest continuously operating wallpaper company in the United States. Known for its exceptional and unique designs, the company distinguishes itself from its competitors with inspiring color palettes, fresh interpretations of classic designs, and exclusive artwork created by an in-house design team. Design styles range from historic reproductions, toile, and chinoiserie to tropical and novelty patterns. Designers and consumers have been attracted to the firm's creative designs that "push the envelope," their exclusive print fabrics, new woven fabric lines, and their market-tested products that help inspire people to decorate. For more information about Thibaut, visit the company's web site at www.thibautdesign.com.
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